P15029: Air Muscle Underwater Fish Phase 2 - Buoyancy

Test Product Concept(s)

Table of Contents

Step 1. Define the Purpose of the Concept Test

Step 2. Choose a Survey Population

Step 3. Choose a Survey Format

Step 4. Communicate the Concept

Step 5. Measure Customer Response

Step 6. Interpret the Results

Step 7. Reflect on the Results and the Process